/> Content Strategy — SEO-Led Content | Boojee Estate
Content Strategy

Content That. Actually Converts.

HubSpot content retainers start at $800/mo for templates with no strategy. Content agencies charge $3K–$10K/mo to produce what you still have to approve. Ours compounds. Pillar pages, SEO briefs, editorial calendars, and distribution systems engineered to turn search intent into inbound revenue — for B2B, DTC, and creator brands.

4.7×
Avg. organic traffic lift
30-Day
Content roadmap delivered
B2B+DTC
Creator + local SMB ready

Six pillars. One content OS.

Every deliverable maps to a business outcome — not a vanity metric. Strategy first, production second, distribution always. For earned distribution, combine with Media Relations to amplify your best content through press placements.

Content Audit

We inventory every existing URL, score it for traffic, authority, and conversion potential, then build a ruthless keep/improve/kill map before writing a single word.

Pillar & Cluster Strategy

Topic authority built from the inside out. Pillar pages own primary keywords; cluster content drives long-tail traffic back to the hub. Google rewards the architecture, not just the post.

Editorial Calendar

A 90-day or 6-month publication schedule aligned to your buyer journey stages, seasonal peaks, and product launches — with deadline accountability built in.

SEO Content Briefs

Each brief includes target keyword, search intent, competing URLs, header structure, internal link targets, word count guidance, and a first-line hook. Your writers never start from zero.

Distribution Plan

Publish once, distribute everywhere. Email newsletters, social repurposing, podcast segments, LinkedIn long-form, and syndication targets — mapped for each content type you produce.

Performance Tracking

Monthly reports covering organic sessions, keyword position changes, conversion attribution, and content ROI per piece — delivered as a plain-English narrative with ranked action items.

From zero to compound growth in four stages.

Each stage builds on the last. By month three you have a repeatable production system that earns organic traffic around the clock.

01
Content Audit

We assess your current content landscape — crawling existing pages, scoring keyword coverage, and identifying gaps and cannibalization issues before writing a single word.

02
Strategy Map

Buyer persona alignment, topic clusters, pillar page architecture, keyword priority stack, and channel strategy — documented in a single reference playbook your whole team can use.

03
Production System

Editorial calendar loaded, SEO briefs written, writer guidelines set, review workflow defined. The machine is built before the first piece is assigned.

04
Publish & Measure

Content goes live on schedule. Distribution fires across channels. Monthly reporting closes the loop — we adjust strategy based on real performance data, not gut feel.

Three tiers. One direction.

Start where you are. Scale when you're ready. Every package includes a dedicated strategist and access to your Boojee content team.

Foundation
$698
one-time project
  • Full content audit (existing URLs + gaps)
  • Pillar + cluster topic map
  • 90-day editorial calendar
  • 10 SEO content briefs
  • Keyword priority stack
  • 30-minute strategy walkthrough call
Get Started →
Authority Engine
$3,498
per month
  • Everything in Content OS
  • 4 long-form articles/mo (written + optimized)
  • Full distribution execution per piece
  • White-hat link building (6–10 placements/mo)
  • Monthly analytics + strategy refresh
  • Priority Slack access to strategist
  • Quarterly content audit refresh
Apply Now →

What could compounding content be worth to you?

Adjust the sliders to see projected impact based on your current baseline. These are conservative estimates based on median client outcomes.

Projected Traffic After 6 Months
23,500
organic sessions/mo (+4.7×)
Projected Monthly Lead Value
$48,000
based on 2% conversion rate
Estimates based on 4.7× median traffic lift over 6 months and a 2% organic-to-lead conversion rate from Boojee client data. Individual results vary by industry, competition, and publishing cadence.
Map My Content Strategy →

Results that compound.

B2B + DTC Ready
SEO-Led Strategy
AI-Assisted Research
Human-Edited & Fact-Checked
Monthly Reports Included

Common questions, straight answers.

How long until I see results from a content strategy?

SEO content typically takes 3–6 months to gain meaningful organic traction, depending on domain authority and competition. However, you'll have a complete strategy document, calendar, and briefs delivered within 2–3 weeks of kickoff — so your team or writers can start producing immediately. Most clients see measurable keyword movement by month two and significant traffic lifts by month four.

Do you write the content or just provide the strategy?

It depends on the package. Foundation and Content OS deliver the full strategy system — briefs, calendars, and architecture — that your team or freelancers execute. The Authority Engine package includes 4 fully written, edited, and optimized long-form articles per month produced by our content team. We can also quote standalone writing retainers on request.

We already have a blog. Do we need to start from scratch?

Absolutely not. Every engagement starts with a content audit specifically to assess what you already have. Existing content with strong structure or backlinks is often worth updating rather than replacing — that's faster and cheaper than net-new production. We'll show you exactly which posts to keep, improve, consolidate, or redirect before any new work begins.

What industries do you work with?

Our content strategy work spans B2B SaaS, professional services, e-commerce and DTC brands, local SMBs, creator businesses, and real estate. The methodology adapts to your buyer journey and competitive landscape — we don't run the same playbook for a law firm and a fashion brand. During discovery we assess your specific vertical before recommending a content architecture.

Can you work with our existing content team or agency?

Yes, and this is a common engagement model. We provide the strategy layer — audit, pillar architecture, calendar, and briefs — and your internal writers or current agency handles production. We can also integrate with your existing project management workflow (Notion, Asana, ClickUp, etc.) and provide monthly oversight calls to keep execution on strategy.

Map your content strategy.

Tell us where you are today. We'll map where your content should take you — and build the system to get there.

Content audit completed within 5 business days
No commitment required to receive your strategy overview
Dedicated content strategist assigned on day one
Works alongside your existing team or agency